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Sales figures convey a stark contrast to its competitors. In October, Great Wall sold 117,000 vehicles, marking an 11% drop from the previous year. From January to October, the total sales reached only 970,000 units, a decrease of 2.5% year-over-year, complicating their ambitious target of selling 1.9 million vehicles for 2024. Disturbingly, brands like Gili, Changan, and BYD collectively surpassed the 2 million units mark, exhibiting a widening gap between them and Great Wall.