Part 3/8:
The panel discusses the ramifications of moving into a more ad-centric model. With the introduction of targeted advertisements, shows like "Star Wars" and "Marvel" properties might be subjected to a harsher level of scrutiny—advertisers demand more than just viewership numbers; they seek assurance that their ads attract consumer interest.
This growing chasm between advertisers and traditional Disney Plus viewers becomes even more apparent when you consider the viewer demographics of Disney Plus versus those tuning into Hulu or ESPN. The various platforms seem to cater to fundamentally different audiences. As Disney integrates Hulu and ESPN into its platform, these contrasting viewer profiles create complications for advertisers trying to reach specific consumer bases.