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RE: LeoThread 2024-12-13 09:48

in LeoFinance4 days ago

Part 4/7:

The phenomenon is not isolated to a single election cycle; rather, it is seen as an ongoing process where the influence of traditional media continues to erode. Politicians, regardless of party affiliation, are increasingly recognizing the potency of independent digital platforms to reach and engage with constituents.

Social Media as a Game Changer

The rise of social media platforms like Twitch, Rumble, and others reflects a broader cultural inflection point. The commentary posits that today's youth are more likely to find political and cultural influencers on these platforms than in traditional media. The suggestion is that the mainstream media has become the "fringe," unable to compete with the reach and engagement potential that independent creators possess.