Part 2/9:
This season has brought to light a crisis of confidence among NBA fans. The perception that the NBA has waged a war against its own supporters is gaining traction. From 2012 to the present, NBA viewership has nosedived nearly 48%, with a staggering 28% decline compared to last year alone. Headlines celebrating minor bumps in television ratings are overshadowed by the grim reality: the numbers indicate a league struggling to connect with its audience.