Part 10/11:
Reflecting on the NBA’s struggles of the past provides valuable insights. The league has rebounded from dismal ratings and near-split scenarios among franchises before. Figures like Larry Bird, Magic Johnson, and Michael Jordan had a pivotal role in revitalizing the NBA in the 1980s. Recognizing the importance of robust marketing, competitive rivalries, and high-stakes games is crucial as the league navigates its current phase.