Part 1/8:

The Decline of the NBA: A Fan's Perspective

For nearly two decades, I have proudly worn the title of an NBA super fan. Every season, I immerse myself in the drama and excitement of the league—from the golden days of legendary performances to the current influx of outstanding talent. Basketball has evolved into more than just a sport for me; it is a lifestyle, filled with iconic figures like Steph Curry and LeBron James, each adding layers to a narrative that I have followed closely.

However, a troubling trend has emerged in recent years: the NBA seems to be losing its grip as a central player in the world of entertainment. As viewership ratings decline—48% since 2012, with a staggering 28% drop just this year on ESPN—I can’t help but wonder, why is the NBA dying?