Part 4/6:
Unrivaled isn’t just satisfied with its current funding and plans; the league is already considering expansion beyond its inaugural season in Miami. This forward-thinking approach, reminiscent of strategies employed by other successful leagues, suggests they are aiming for sustainability and growth in a competitive sports market.
Interestingly, the league also announced the inclusion of Cameron Brink, a player enthusiastically awaited by fans despite currently recovering from injury. Her long-term signing and their commitment to featuring fan favorites like Angel Reese and Caitlyn Clark reflects an understanding of the importance of player branding and audience engagement.