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The ramifications of these ongoing struggles extend beyond streaming viewership and into the merchandising side of Star Wars. Companies like Hasbro must now reckon with the reality of lukewarm reception toward figures and products tied to poorly received series. Speculation abounds that merchandise from these shows could see a fate similar to that of past characters, with surplus figures ending up at discount retailers.
The question remains—what does this mean for fans and the future of the Star Wars franchise? The once-reliable money maker now faces an existential crisis fueled by divided narratives and lackluster reception. Disney's gambles in shifting focus to new fan demographics have yet to yield promising returns, and many traditional fans feel left behind.