Part 1/9:
The Phenomenon of Costco: A Masterclass in Retail Success
Costco is not merely a retail store; it is a phenomenon that has transformed the shopping experience for millions and reshaped the business landscape. With a membership-based model, Costco has built an expansive empire with nearly $250 billion in annual sales and around 900 warehouses globally. Its employees rank among the happiest in the retail sector, while competitors struggle to keep pace with its robust business strategies. At the core of this success lies Costco's relentless focus on simplicity and value, which has allowed it to dominate an industry rife with thin margins and fierce competition.