Part 4/11:
Contrary to the entrenched ideologies of Peronism, the political landscape began experiencing a shift toward libertarian principles, leading up to Milei's presidency. This cultural revolution, which Kaiser suggests had been brewing for over a decade, gained momentum especially among younger demographics who became enamored with freedom-oriented economic concepts. This grassroots change was significantly bolstered by social media platforms like TikTok, Instagram, and YouTube, which facilitated Milei’s accessibility and charisma among the youth—resulting in nearly 70% of votes from citizens aged 16 to 24.