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Steve emphasized that analyzing the App Store rankings annually allows us to identify which tech companies have made significant strides. The fluctuations typically observed around Christmas Day reveal consumer behaviors related to new gadgets, with many people downloading companion apps to enhance their devices.
The results from this year indicate that the Meta Horizon app, specifically designed for the Quest virtual reality headset, continues to dominate the app rankings. Notably, Meta has consistently triumphed in this category over the last few years. In addition, the Meta View app for Ray-Ban glasses has also seen impressive traction, solidifying Meta's position as a frontrunner in the tech space.