Part 3/8:
The Rise of the Hippie Movement
Emerging from political and social turmoil of the 1960s, the hippie movement found its roots in the Haight-Ashbury district of San Francisco. This gathering of free-spirited individuals was characterized by their rejection of materialism and their embrace of collective experiences guided by music and love. Bands like Jefferson Airplane, Big Brother and the Holding Company, and others defined this movement, attracting a global following.