Part 8/9:
A noteworthy technological advancement comes from ATSC 3.0, as it plans to introduce interactive video gaming capabilities via traditional TV channels. With the integration of internet-enabled apps, viewers could potentially play games directly on their televisions, provided they have the necessary hardware.
This innovation aims to entice users back to antennas and provide a dual-functionality of entertainment options. A demonstration is expected at the upcoming CES event, where further developments might take center stage.