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Carville addresses a significant barrier that he believes hampers Democratic outreach: what he refers to as “NPR language,” which he equates to overly preachy or politically correct language that alienates average voters. He argues that terms and phrases that might resonate within liberal circles do not connect with the broader electorate. By providing examples of what he sees as detrimental language, Carville underscores the necessity for the party to adopt a more relatable tone and simplify its messaging.