Part 6/10:
The new focus on transparency and customer-centric experiences aims to win back consumer trust. Key strategies include creating welcoming dealership environments, fostering better communication, and utilizing advanced technologies like virtual reality and chatbots to streamline the buying process.
To align with evolving consumer preferences, dealerships must emphasize customer feedback and reviews. This can help them pivot away from old-school practices that invoke skepticism among buyers. Future dealerships may rely more heavily on subscription-based services or alternative models, further distancing themselves from the traditional sales-oriented approach.