Part 2/7:
Neon highlights the prevailing excitement within the so-called "legacy media," particularly MSNBC, which is preparing to ramp up its Trump-centered programming. This includes popular host Rachel Maddow extending her schedule to five nights a week, a response to what they perceive as a need to capitalize on the renewed interest in Trump's political antics. At a staggering salary of $25 million a year, Maddow’s increased presence is framed as an attempt to capture traditional viewers who have seemingly drifted away.