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The Model Y Juniper is another key area expected to help Tesla grow sales in 2025. While many of Tesla’s sales have historically centered around a few states—California, Washington, Oregon, New York, and Florida—there is enormous potential to tap into the Midwest. Kirk points out that if Tesla can shift the perception of its cars among Republican buyers, it could elevate sales significantly.
The Model Y is already the best-selling vehicle in many markets, and with anticipated demand coupled with fewer discounts due to high consumer interest, margins are expected to improve. This expectation is corroborated by reports from China, noting that Tesla could raise prices while still offering more value through bundled features.