Part 5/7:
The price point for the Firefly is set at approximately $21,000, a figure Evans believes is steep for what the vehicle offers. He compares it with other models, such as the Aon hatchback available for $12,000, concluding that more established alternatives exist, which provide better value. The question arises: will consumers choose to invest in the Firefly when competitive models offer similar features at a significantly lower price?
Size and Design Elements
With dimensions making it relatively compact, the Firefly measures 4,300 mm long, 1,781 mm wide, and 1,557 mm tall. Its wheelbase runs at 2.6 meters, with a weight of around 1,492 kg. These attributes imply a manageable size for urban driving; however, the smaller trunk space could be a drawback compared to its rivals.