Part 5/10:
In a bold move, Scout and the joint venture between Honda and Sony, Aila, are looking to bypass traditional franchise dealerships and sell directly to consumers in the United States. This initiative has drawn the ire of the National Auto Dealers Association (NADA), which has vowed to challenge these changes in every state, complicated by differing franchise laws across the nation. The outcome of this legal battle could redefine the automotive sales landscape, raising the possibility of movements that could escalate to the Supreme Court.