Part 8/10:
As the National Automobile Dealers Association (NADA) prepares for its annual convention, discussions surrounding the FTC's proposed "cars rule" are gaining traction. This regulation aims to create transparency in car pricing, enhance the consumer experience, and establish better practices within the dealership network.
However, NADA's leadership has expressed concerns about this movement, preferring to uphold traditional dealership practices over embracing changes that would improve customer relationships. The upcoming convention will be a key moment for confronting challenges posed by new market forces, including online sales models implemented by companies like Amazon.