Part 2/9:
The narrative begins by examining John Scully’s experience at PepsiCo, where he found that product changes were infrequent and marginal. Companies like PepsiCo focused more on sales and marketing than on innovative product design. As a result, individuals with a marketing background held more power and influence, while product visionaries were often sidelined. This trend did not remain confined to the beverage industry; it infiltrated the technology domain as well.