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The streaming giant relies heavily on investment—a staggering $100 billion—yet it seems to be spiraling without a solid strategy. Among top shows on the latest charts, aside from "Bluey," which merely holds distribution rights and is not produced by Disney, there is a glaring absence of original content. None of Disney’s original series managed to break into the top ten. Instead, established hits from rival platforms continue to draw viewers, leaving Disney Plus stagnating.