Part 6/9:
The European market has aligned closely with green initiatives, with countries like the Netherlands enjoying a staggering 97% adoption rate of EVs, proving that location and local policies also impact purchasing behavior. European consumers appear open to stretching their budgets for electric vehicles, as evidenced by their growing embrace of these technologies despite higher price tags and market uncertainties.
Another revealing opportunity for manufacturers lies in the impending 2035 mandate across Europe, which reinforces the shift toward full electrification and may drive sales further as consumers anticipate a need for compliance.