Unfortunately I don't think that more users is something that we can change... all we can do is try and entice people to have a look and hopefully stay... with good marketing and great dApps.
I've found that there is still a huge non-understanding of blockchain in the general population. Lots of people have heard of Bitcoin but definitely don't understand it or don't trust it... so I do think there is a huge amount of work to do to sell people on Hive.. but it's obviously not impossible, and the more people that we get who'll advertise their content/dApps that are exclusively on Hive the better.