Uhm, I'd say Pepe has quite the community, unlike many meme figures than come and go, pepe has stayed so long, should at this point be comparable to the Simpsons and SpongeBob in terms of how much movie can be made with it without the audience being bored out.
Everything is getting monetize at this point, no one platform will be able to rule them all, the audience has to most definitely be spread across niche spaces.