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ChatGPT Search: A New Competitor to Google

In the ever-evolving realm of technology and information retrieval, OpenAI is stepping up its game to challenge the dominance of Google with the introduction of ChatGPT Search. This latest feature aims to provide users with a more conversational and user-friendly search experience.

What is ChatGPT Search?

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Currently, ChatGPT Search is available exclusively for ChatGPT Plus subscribers, representing a monthly investment of $20. Additionally, users of ChatGPT Team and those on a waitlist for Search GPT will also have access. However, it is worth noting that the waitlist for Search GPT is now closed. OpenAI plans to roll out ChatGPT Search for free to all users in the coming months, expanding its reach and allowing more users to experience this innovative search feature.

How to Use ChatGPT Search

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Upon logging into the ChatGPT interface while utilizing the latest version, ChatGPT 4, users will notice a new globe icon embedded within the message input field. Clicking this icon activates the ChatGPT Search feature, which presents a range of trending topics. From significant news events, such as the 2024 U.S. election, to updates on celebrities, the feature promises diverse information at users' fingertips.

For example, when exploring the recent passing of the iconic music producer Quincy Jones, users can inquire about his most famous song. ChatGPT responds in natural language, noting that Michael Jackson's "Thriller" was one of his peak works, and provides a link to the artist’s Wikipedia page and a playlist on YouTube Music for those interested in listening.

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Exploring Local Attractions with ChatGPT

Beyond searching for famous individuals, ChatGPT Search is adept at suggesting local attractions. When planning a family trip to Monterey, the user queries the search for suggestions and receives a variety of options, including the Monterey Bay Aquarium and Cannery Row. Each suggestion includes links and tips, thus capitalizing on the feature’s utility for practical travel planning.

For families, ChatGPT recommends an inclusive list of activities such as Denise the Menace Park, the Monarch Butterfly Sanctuary, and the scenic 17-Mile Drive through Pebble Beach — great options for outdoor excursions.

Specialty Tours and Local Insights

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Curiosity leads the user to inquire about haunted mansion tours in Monterey. ChatGPT delivers results indicating several ghost tours in the area, thereby enriching the travel plan with unique experiences. Users can easily click through to websites providing additional information on these tour offerings.

Installing the Chrome Extension

To maximize the benefits of ChatGPT Search, users can install a Chrome extension that seamlessly integrates this new search engine into their browsing experience. The installation process is straightforward: clicking "get extension" directs users to add ChatGPT as their default search engine. This integration means that any searches conducted in a new tab within Google Chrome return results powered by ChatGPT, setting it apart from traditional packages.

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A Direct Rival to Google

During testing, the conversational AI search engine proved effective by providing a comprehensive overview of various queries, such as detailed advice on driving through Pebble Beach. The search results include practical travel advice, thereby firming up the case for ChatGPT as a formidable competitor to established search engines like Google.

Overall, OpenAI has positioned ChatGPT Search as a viable alternative, offering not just answers but curated information, links, and practical insights that elevate the search experience. As ChatGPT Search prepares for a broader rollout, it will be fascinating to observe how users adapt to and adopt this technology, potentially reshaping the landscape of information retrieval.