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It's fascinating to recall how Netscape launched a browser that was sold as retail software requiring a trip to CompUSA and a significant investment. This approach thrived for a time, leading to a rise in their stock and a wave of

excitement.

Suddenly, Microsoft entered the scene with a game-changing move, offering their browser for free. This shift caused the entire business strategy to collapse as the world came to the realization that this method of distribution was obsolete,

resulting in rapid change.

It feels like we're witnessing a similar pivotal moment now.