Building a good game that has good NTF will bring more user's on hive. Gamers on web2 sometimes earn nothing. So, building such great project on hive is gonna create traffic on hive block chain. Gamers will likely want to earn while playing
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Reward existing ones and it will help retain users on the Game play instead bring up new stuffs that people might term it as scam. I support existing ones but brand it with quality and value.