I think that Threadcasts as they are happening is a way to attract Leos.
We are seeing other follow-ups both for the Euro Cup, Copa América and About F1. It's happening happily.
For non-Leos, there is a need for more publicity, but there are ways for us to discuss this ourselves and invite these people to come here.
Maybe theme contests can help too. But I will think more carefully about these things. For now I have to spread the word more and invite people.
For some people I have contact with, these matches here are late at night. But I will try to attract the #Spanish people. It's a great community to get involved with.