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At a Bloomberg event in Los Angeles, Blair stated that a large part of the company's profit of US$658 million in 2023 came from sexy content, "and we are very happy with that." However, she considers that freedom of posting and respect for subscribers' privacy make all the difference for those who choose the platform, which hosts content about cooking, exercise, humor and other non-adult topics. "We don't sell advertising and we don't track user behavior", he emphasizes.

After all, how does OnlyFans work? It is an online content subscription platform, where creators can charge a monthly fee for users to have access to their content. If the material made available to the subscriber will have a sexual touch, that is up to whoever creates it and who consumes it - this is Keily's point of view

For some fans, she said, "it's really an ethical decision about how they choose to consume, especially adult content." In other cases, it's the unique content that counts, he said. She gave as an example interviews conducted by professional tennis player Nick Kyrgios on her OnlyFans account.