Studying companies to invest #02 – Apple

in LeoFinance4 years ago


Apple is one of the most admired companies in the United States and has a loyal and dedicated customer base.



With a unique design and aesthetic philosophy, the multinational designs and sells consumer electronics, as well as software and personal computers.


Its line of iconic products is widely known and desired worldwide.



We can mention some of the main ones: iPods, iPads, Apple Watch, Apple TV, HomePod, Macs, MacBooks, and of course the iPhones.


The company has also been developing and offering its customers several online services including iTunes Store, iOS Apple Store, Mac App Store, Apple Music, and iCloud.



Throughout its existence there have been sporadic worsens in the company's financial numbers, but in general, the results show good growth and consistency.


Large revenues, increasing profits, generation of free cash flow, and robust cash stand out in the company's financial history.


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