Hive is definitely a different beast and it takes quite a bit to learn before you can really understand things. I hope this process of onboarding people and getting them to stay would be easier but it's not. It's different from the existing options and that is also why I love it so much.
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Perhaps it is good that it is a little difficult for now - like a filter system to see who really wants to participate early and who is only in it to leech.