I feel like all those "inward facing topics" could easily be "outward facing topics" depending on the verbiage we use.
For example, I have been writing about using HBD to grow into millionaire status over 30 years.
It seems like I am merely writing about the HBD, but I am writing to millennial's who have limited funds, and can still invest.
I think it is great to look toward outward facing content but I also think its great to remember that what we have is great for the outside, its just a matter of using words that they know and understand (and are searching for) so that they can know that its for them.
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The post can just as easily apply to parents who want to set aside money for a newborn's college education (or gap year world tour, or post-high school garage band). The time to set aside that money was yesterday. Then again, the numbers will need to be different to account for 18 years as opposed to 30.
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When the HBD first started paying 10% interest rate, I wrote an article about using it to save up for my childrens college books.
https://leofinance.io/@metzli/my-hbd-has-a-name-now
I think this is an example of how we can easily turn our previously written articles into "outward facing articles."
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Exactly!
It's also an example of a personal finance post which doesn't make people's eyes glaze over like what it was for students taking a class where the topic was just waaaaay over their heads.
We have the content, we just need to package it as needed depending on our goals.
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