Amazon's New Alexa+ Is Smarter—But There's a Catch
Amazon is rolling out Alexa+, a more conversational AI, free for US Prime members. Non-Prime users will pay $20/month. No exact launch date yet, but it starts with Echo Show 8, 10, 15, and 21. Alexa+ connects to tens of thousands of devices and services, even handling apps without full external APIs. It's powerful—but raises questions about privacy and control.