I'm reading the book Brand Failures this holiday. Definitely a recommended read. Almost everything in the Web3 space is a brand in one way or another, so the lessons learnt from Kelloggs or Kodak are actually useful for people here as well.
I'm reading the book Brand Failures this holiday. Definitely a recommended read. Almost everything in the Web3 space is a brand in one way or another, so the lessons learnt from Kelloggs or Kodak are actually useful for people here as well.
https://img.inleo.io/DQmSos6AtD57YvC5J2L49xYwodHHhidohhV1ogh2P2VP3Pa/61t+KPo8QBL.AC_UF894,1000_QL80.jpg