Your analysis makes sense, I suspected a thing like this would happen when they kept on tying rewards to referrals, not to talk of the numerous games they introduced.
I can only wonder what the season 2 would look like and what it has in store.
The hype was just too much and the disappointment massive.
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Exactly, they kept on pushing referral because I think it got them a lot of YouTube views and all that. Apart from the hype, they failed, I personally won't play season 2