Expansion and Diversification (2008-2010)
Following the success of "Paranormal Activity," Blumhouse expanded its operations and began producing more films. In 2008, they released "The Last Exorcism," a found-footage horror film that was made on a budget of just $1.5 million and grossed over $33 million at the domestic box office.
In 2009, they released "Insidious," a horror film that was made on a budget of just $1.5 million and grossed over $97 million worldwide. These films demonstrated Blumhouse's ability to produce low-budget, high-concept horror films that could be marketed and distributed in a way that made them seem like bigger, more expensive films.