Perplexity also lacks a lucrative business model. Right NOW, the site has no ads, and fewer than 100,000 people paying for the premium version, said Aravind Srinivas, the company’s CEO. (Srinivas didn’t rule out switching to an ads-based model in the future.) And, of course, Perplexity doesn’t offer versions of Gmail, Google Chrome, Google Docs or any of the dozens of other products that make Google’s ecosystem so inescapable.
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