The 1980s saw Sony continue its innovation in consumer electronics while also expanding into new territories. In 1982, Sony and Philips jointly launched the Compact Disc (CD) format, marking the beginning of the digital audio revolution. The success of the CD format demonstrated Sony's ability to not only create new technologies but also to establish industry standards.
In 1985, Sony launched the first consumer camcorder to use 8mm video format, further consolidating its position in the video market. The company also continued to innovate in professional broadcasting equipment, becoming a major supplier to television networks worldwide.