Hanks isn’t the only celebrity to be affected by AI-created ads. Last year, an ad featuring a fake Luke Combs promoting “miracle” weight loss gummies made rounds on social media. “I was at an all-time low, and then God blessed me with the miracle root gummies. My good friend Lainey Wilson had recommended them to me,” said an AI-generated voice that sounds like Combs.
Piers Morgan, Nigella Lawson and Oprah Winfrey are also among those who have fallen victim to AI. Earlier this year, ads promoting a manifestation course called “Genie Script,” which claimed to be a lost Hebrew Bible scripture of just 20 words that could bring you success, used real footage overlaid with artificial dialogue. “I want to give you a 20-word script … think of it like installing a new operating system into your mind that’s programmed to make you rich,” the fake Winfrey is heard saying in an advert.