Amazon's spokesperson said the health assistant uses Bedrock, a service launched by Amazon's cloud unit that accesses AI models from the company and third parties.
"We are collecting feedback from customers, and plan to introduce new features to enhance the experience in the future," the spokesperson said in a statement.
More consumers are embracing generative AI as a shopping tool, and with features like Health AI and Interests AI, Amazon wants shoppers to use its own services over rivals like OpenAI's ChatGPT.