Reddit has benefited from Google search updates and internal site improvements that have helped it gain a significant amount of new and returning users, which the social company refers to as logged-out users, over the past year and a half. Reddit has said it is working to convince logged-out users to create accounts as logged-in users, which are more lucrative for its business.
Global logged-in DAUq grew 27% year over year to 46.1 million in the quarter, while global logged-out DAUq rose 51% to 55.6 million, the company said.