Every’s investors clearly think Behera’s particular take on the idea is brilliant. Every just raised a $22.5 million Series A, led by Redpoint Ventures’ Alex Bard, with participation from Y Combinator, Okta Ventures, and Base10 Partners’ Rexhi Dollaku, TechCrunch can exclusively report.
Behera’s unique — and possibly brilliant — game plan revolves around his target customers and what he’s offering to hook them.