SoftBank-backed InMobi, which counts Mastercard, Samsung, Vodafone, and Coca-Cola among its customers, has been actively exploring AI advancements over the past two years to enhance ad interactivity. The company, which works with tens of thousands of app developers across over 50 nations, recently developed techniques for seamlessly integrating native advertisements into content, TechCrunch previously reported.
InMobi also owns Glance, a unicorn startup that operates an Android lockscreen platform. The Android platform is separately in talks to raise more than $200 million, TechCrunch has reported.