As Ozlo's Sleepbuds go on sale, company raises funds for tinnitus treatment
Bose gave up on Sleepbuds after two generations. It was a sad, premature end for a promising product.
Bose gave up on Sleepbuds after two generations. It was a sad, premature end for a promising product. The headphone maker came closer to creating a truly great pair of sleep headphones than anyone else. Ultimately, however, it seems the company was no longer interested in pursuing the product, which proved a major setback for the category at large.
The two generations of Sleepbuds we got weren’t without their faults, however. At the top of the list was a case of a company that was sure it knew what consumers wanted better than consumers themselves. The buds’ inability to stream Bluetooth audio was something Bose could have easily reconciled with the Sleepbuds 2.
Instead, the company was sure users would be content streaming preloaded white noise tracks. Any decision to limit choice in a consumer product must be justified by the manufacturer, but Bose never gave a compelling reason for limiting such choice. No doubt hardware limitations played a role, but streaming is an essential feature for a pair of $250 specialty earbuds.
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