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🧵 2. Negotiations breakdown between French unions and Apple management on wage increases amid inflation. Unions demand 7% raise, management proposes 4.5% average.

🧵 3. Strike not intended to block shops, but raise awareness among public and management about wage concerns, says union delegate. Customers may experience "trickle-down effect" during launch.

🧵 4. Apple forced to update iPhone 12s in France to comply with radiation standards and lift marketing ban. iPhone 15 launch coincides with this regulatory update.

🧵 5. Launch of iPhone 15 in France overshadowed by the strike and impending demonstration. Unions assert that they won't be in the mood to celebrate this year.