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Both. Users need to find more info but dapps should also make it easier for users to get in. #inleo is doing that with lite accounts.

For me, there should be a demo that make you click stuff and learn what it is every time you enter a corner of the UI that you have never been in before

There should be enough educational material out there for any new ones coming in.

This is exactly what I was referring to. We have material, classes, guides, tutorials, I myself make tutorials, but most of them are in Spanish and others are in both languages.