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Yeah, it might be scary for many, but the interesting thing is that the only thing stopping it from becoming public now, is whether Google, Facebook, Amazon etc choose not to show it. There is an illusion that it isn't public, but everything is tracked and logged. Most of what we say online is already public anyway, which is why so many Twitter users (celebrities normally) get 10 year old posts pulled up to punish them in some way. Even if they do delete them, they are not purged.