Put your keword on image filenames when the image is relevant to the keyword. It’s a good idea to use keywords in your image filename because this signals to Google that you want to rank for this term.
I had learned about this few years ago. So I have been doing this a lot in my blogs. I don't know if it is working well. But I have occasionally seen myself reach top search results when I use a set of keywords that I ave used in my title along with my username.
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It literally takes 10 seconds to do it, so I can't see a reason for not doing it. :)
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It is even going to make yourself more discoverable for search engines.
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