Some people confuse helping grow the community as charity, but I guess that all depends on the incentives.
If a community grows, then its users also grows. Collectively. The problem is the mindset of many people. The approach. Many people focus on individual growth instead of collective growth. And this makes growing any Hive community much harder. I know that a few people view Hive as our company/team, but most people have an entirely different approach.
To increase the number of the active people on Hive, we need people with a proper mindset, but they are hard to find. And a bad marketing is worse than no marketing at all. Steem was advertised with the money earning opportunity (blog and earn money). And probably this made the biggest harm to the whole platform.